The PRETAVOIR Blog | Stay Up To Date With The Eyewear Industry

Stay up to date with the latest news in the eyewear industry.
Discover the latest releases, technical innovations and who is wearing what... From glasses to sunglasses, lenses and frames, we've got you covered.
Feel free to leave us questions and requests in the comments section!

On The Second Day of Christmas...

On The Second Day of Christmas...

As part of the iConnoissuer’s Collection, this sunglass design is the perfect unisex frame. Impeccably designed and the perfect eyewear staple that can be worn everyday with no compromise on quality, luxury and style.
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Reading Glasses Gift Guide

Reading Glasses Gift Guide

Need help with your Christmas Shopping? Check out our curated selection of festive gifts featuring stylish reading glasses from ROAV, Moleskine, Izipizi and CliC...

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The iConnoisseur's Collection

The iConnoisseur's Collection

Focusing on luxurious design details such as 18kt. gold frames, diamond embellished hinges or precious metal hardware we have displayed these frames in a beautiful mahogany cabinet branded 'The iConnoisseur's Collection'.
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Balenciaga F/W 2020

Balenciaga F/W 2020

Balenciaga is pioneering innovative designs with dramatic silhouettes, distinctive details and impressive manufacturing throughout their Fall-Winter 20 campaign. 
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All Eyes On The Panthère de Cartier

All Eyes On The Panthère de Cartier

Opening on 26th October, Harrods in London are hosting an immersive experience about the iconic Cartier Panther. Visitors can see this incredible exhibit until the 27th November and  explore the various rooms narrating the Cartier story. 
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ROAV Folding Eyewear

ROAV Folding Eyewear

ROAV Eyewear triumphs with their pocketable design: each pair of glasses and sunglasses are approximately 8mm when folded [about as thin as your iPhone] and fits effortlessly into your pocket.
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Happy 10 Years Garrett Leight!

Happy 10 Years Garrett Leight!

Happy 10-Year Anniversary to GLCO! Garrett Leight California Optical launched in 2010 inspired by his father – Founder and Creative Director of iconic eyewear brand, Oliver Peoples – and the culture and creativity of his California upbringing on Venice Beach. 
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SS21 Street Style Edit

SS21 Street Style Edit

Midi and maxi dresses layered with long sleeve tops, cardigans and jumpers dominated the streets - the oversized silhouettes make the accessories stand out even more, the most popular accessories... Read More
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Spring/Summer 2021 Fashion Week

Spring/Summer 2021 Fashion Week

We have pulled together some of the eyewear frames that have caught our attention over SS21 Fashion Week and are now eagerly awaiting their arrival on the website. In the meantime, we have paired new trends with some current frames that are available now if you just can’t wait.
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Cycling Glasses

Cycling Glasses

cycling glasses are not just about protecting cyclists' eyes from the summer sun, the eyewear actually acts as a protective barrier to dust, dirt, snow, rain and wind. 
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Nurse Ratched Eyewear Edit

Nurse Ratched Eyewear Edit

Ratched's costume designers, Lou Eyrich and Rebecca Guzzi, have used a lot of archived, vintage, couture pieces throughout the series. So our blog compiles some modern day dupes so you can get Nurse Ratched's look.
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Clip On Lenses

Clip On Lenses

Clip-on lenses can completely elevate your everyday glasses to sunglasses, shielding your eyes from harsh rays without compromising your vision. These lenses are an extremely convenient and inexpensive way to be prepared for whatever your day throws at you. 
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