This Privacy Policy describes how pretavoir.myshopify.com (the “Site” or “we”) collects, uses, and discloses your Personal Information when you visit or make a purchase from the Site.

PRETAVOIR is committed to protecting and respecting any personal information you share with us. This policy applies to all customers worldwide. This statement describes what types of information we collect from you, how it is used by us, where required how we share it with others, how you can manage the information we hold and how you can contact us.

Sometimes, we'll update this statement so you may wish to check this page occasionally to ensure you are still happy to share your information with us. If we make significant changes to our statement that affects the way we will manage your information, we'll contact you before we do this (where possible) to tell you.

Collecting Personal Information

When you visit the Site, we collect certain information about your device, your interaction with the Site, and information necessary to process your purchases. We may also collect additional information if you contact us for customer support.

In this Privacy Policy, we refer to any information that can uniquely identify an individual (including the information below) as “Personal Information”.

See the list below for more information about what Personal Information we collect and why.

Device information

• • Examples of Personal Information collected: version of web browser, IP address, time zone, cookie information, what sites or products you view, search terms, and how you interact with the Site.

  • Purpose of collection: to load the Site accurately for you, and to perform analytics on Site usage to optimize our Site.

  • Source of collection: Collected automatically when you access our Site using cookies, log files, web beacons, tags, or pixels .

  • Disclosure for a business purpose: shared with our processor Shopify, Google & Facebook.
    
    

Order information

• • Examples of Personal Information collected: name, billing address, shipping address, payment information (including credit card numbers, email address, and phone number.

  • Purpose of collection: to provide products or services to you to fulfill our contract, to process your payment information, arrange for shipping, and provide you with invoices and/or order confirmations, communicate with you, screen our orders for potential risk or fraud, and when in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services.

  • Source of collection: collected from you.

  • Disclosure for a business purpose: shared with our processor Shopify.
    
    

Customer support information

• • Purpose of collection: to provide customer support.

  • Source of collection: collected from you.

What Information Do We Collect?

We sometimes obtain information about you, from our service partners including our payment processing partners [These include PayPal.com, Amazon.com & WorldPay.com]. These companies have their own privacy policies explaining how they use and share your personal data. You should carefully review these privacy policies prior to engaging with the third party, to make sure that you are happy with them.

We will only collect information that is necessary, relevant and adequate for the purpose you are providing it for.

We may ask for personal data when you order from us; this includes when you order from the Website or over the phone, when you register for an account or when you sign up to our mailing list.

The information we collect includes but is not limited to:

• • Name (Including Title)
  • Delivery Address
  • Billing Address
  • Payment card details
  • Phone number
  • Date of birth
  • Email address

When we collect your information using pretavoir.co.uk. Some of this data does not identify you personally but provides us with information about how you use our services and engage with us in order to improve our services and make them more useful to you.

The information we collect includes but is not limited to:

• • The date and time you used our services
  • The pages you visited on our website and how long you visited us for
  • The products you viewed or added to your basket
  • Your IP address
  • Your location (where you have permitted access to this)
  • The internet browser and devices you are using
  • Cookie or Pixel information (for more information please see below for our Cookie Policy)
  • “Live chat” record
  • Any information within email correspondence you send to us
  • If you engage with us in a business context, we may collect your job title, company contact details (including email addresses), and company details (some of which we may obtain from an online or public business directories)

How We May Use This Information About You
Pretavoir.co.uk will only process information that is necessary for the purpose for which it has been collected. You will always have the option not to receive marketing communications from us (and you can withdraw your consent or object at any time). We will never send you unsolicited ‘junk’ email or communications, or share your personal information with anyone else who might.

Consent
Where you have provided your consent, we may use and process your information to contact you from time to time through electronic channels such as email about promotions, products, services or information which we think may be of interest to you.

You can withdraw your consent at any time by emailing hello@pretavoir,.co.uk or, in relation to any marketing messages you receive, by selecting the unsubscribe option included in those messages. We will always include an automatic method for your to unsubscribe

Minors

The Site is not intended for individuals under the age of 16. We do not intentionally collect Personal Information from children. If you are the parent or guardian and believe your child has provided us with Personal Information, please contact us at the address below to request deletion.

Sharing Personal Information

We share your Personal Information with service providers to help us provide our services and fulfill our contracts with you, as described above. For example:

• We use Shopify to power our online store. You can read more about how Shopify uses your Personal Information here: https://www.shopify.com/legal/privacy.

• We may share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.

Behavioural Advertising

As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For example:

• We use Google Analytics to help us understand how our customers use the Site. You can read more about how Google uses your Personal Information here: https://policies.google.com/privacy?hl=en.You can also opt-out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.

• We share information about your use of the Site, your purchases, and your interaction with our ads on other websites with our advertising partners. We collect and share some of this information directly with our advertising partners, and in some cases through the use of cookies or other similar technologies (which you may consent to, depending on your location).
  
  

For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.

You can opt out of targeted advertising by:

• FACEBOOK - https://www.facebook.com/settings/?tab=ads

• GOOGLE - https://www.google.com/settings/ads/anonymous

• BING - https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads]
  
  

Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at: http://optout.aboutads.info/.

Using Personal Information

We use your personal Information to provide our services to you, which includes: offering products for sale, processing payments, shipping and fulfillment of your order, and keeping you up to date on new products, services, and offers.

Lawful basis

Pursuant to the General Data Protection Regulation (“GDPR”), if you are a resident of the European Economic Area (“EEA”), we process your personal information under the following lawful bases:

• Your consent;

• The performance of the contract between you and the Site;

• Compliance with our legal obligations;

• To protect your vital interests;

• To perform a task carried out in the public interest;

• For our legitimate interests, which do not override your fundamental rights and freedoms.

Retention

When you place an order through the Site, we will retain your Personal Information for our records unless and until you ask us to erase this information. For more information on your right of erasure, please see the ‘Your rights’ section below.

Automatic decision-making

If you are a resident of the EEA, you have the right to object to processing based solely on automated decision-making (which includes profiling), when that decision-making has a legal effect on you or otherwise significantly affects you.

We DO NOT engage in fully automated decision-making that has a legal or otherwise significant effect using customer data.

Our processor Shopify uses limited automated decision-making to prevent fraud that does not have a legal or otherwise significant effect on you.

Services that include elements of automated decision-making include:

• Temporary denylist of IP addresses associated with repeated failed transactions. This denylist persists for a small number of hours.

• Temporary denylist of credit cards associated with denylisted IP addresses. This denylist persists for a small number of days.

Klarna

In order to offer you Klarna’s payment methods, we might in the checkout pass your personal data in the form of contact and order details to Klarna, in order for Klarna to assess whether you qualify for their payment methods and to tailor those payment methods for you. Your personal data transferred is processed in line with Klarna’s own privacy notice.”

GDPR

If you are a resident of the EEA, you have the right to access the Personal Information we hold about you, to port it to a new service, and to ask that your Personal Information be corrected, updated, or erased. If you would like to exercise these rights, please contact us through the contact information below:

Your Personal Information will be initially processed in Ireland and then will be transferred outside of Europe for storage and further processing, including to Canada and the United States. For more information on how data transfers comply with the GDPR, see Shopify’s GDPR Whitepaper: https://help.shopify.com/en/manual/your-account/privacy/GDPR.

Cookies

A cookie is a small amount of information that’s downloaded to your computer or device when you visit our Site. We use a number of different cookies, including functional, performance, advertising, and social media or content cookies. Cookies make your browsing experience better by allowing the website to remember your actions and preferences (such as login and region selection). This means you don’t have to re-enter this information each time you return to the site or browse from one page to another. Cookies also provide information on how people use the website, for instance whether it’s their first time visiting or if they are a frequent visitor.

We use the following cookies to optimize your experience on our Site and to provide our services:

Cookies Necessary for the Functioning of the Store

Reporting and Analytics

The length of time that a cookie remains on your computer or mobile device depends on whether it is a “persistent” or “session” cookie. Session cookies last until you stop browsing and persistent cookies last until they expire or are deleted. Most of the cookies we use are persistent and will expire between 30 minutes and two years from the date they are downloaded to your device.

You can control and manage cookies in various ways. Please keep in mind that removing or blocking cookies can negatively impact your user experience and parts of our website may no longer be fully accessible.

Most browsers automatically accept cookies, but you can choose whether or not to accept cookies through your browser controls, often found in your browser’s “Tools” or “Preferences” menu. For more information on how to modify your browser settings or how to block, manage or filter cookies can be found in your browser’s help file or through such sites as www.allaboutcookies.org.

Additionally, please note that blocking cookies may not completely prevent how we share information with third parties such as our advertising partners. To exercise your rights or opt-out of certain uses of your information by these parties, please follow the instructions in the “Behavioural Advertising” section above.

Do Not Track

Please note that because there is no consistent industry understanding of how to respond to “Do Not Track” signals, we do not alter our data collection and usage practices when we detect such a signal from your browser.

Contractual Performance
We may use and process your personal information where this is necessary to perform a contract such as to fulfil and complete your orders and purchases.

We may also use and process your personal information to provide account updates or changes.

Legal Obligation
We will process your personal information to comply with any legal and/or regulatory requirements.

Vital Interest
We will process your personal information to contact you if there is an urgent safety or product recall notice and we need to tell you about it.

Legitimate Interest

We may use and process your personal information as set out below where it is necessary for us to carry out activities for which it is in our legitimate interests as a business to do so.

Processing Necessary For Us To Support Customers With Sales And Other Enquiries

In order to support sales and/or queries, we may use your information:

• To respond to correspondence you send to us and fulfil the requests you make to us (for example: sending you information about a product or services).

Processing Necessary For Us To Respond To Understanding Customers’ Needs

To develop and improve our relationship with you, we may use your information:

• To analyse, evaluate and improve our products and services, including use of our website or applications, in order to improve your customer experience (where possible we will use data amalgamated from many people so that it will not identify you personally);
• To provide tailored offers, products and services by email that we think you will be interested in. We will only send email marketing communications to you if you have provided your consent for us to do so;
• We may use automated methods to analyse, combine and evaluate information that you have provided to us (including the sharing of your personal information). We collect and analyse this information in this way so that we can deliver the most appropriate customer experience to you by tailoring, personalising and making relevant all our service and communications (for example, when we stock a product in we think you might like).

Processing Necessary For Us To Operate The Administrative And Technical Aspects Of Our Business Efficiently And Effectively

To protect your personal information, we may use your data;

• To verify the accuracy of information that we hold about you and create a better understanding of you as a customer;
• For network and information security purposes i.e. in order for us to take steps to protect your information against loss, damage, theft or unauthorised access;
• To comply with a request from you in connection with the exercise of your rights (for example where you have asked us not to contact you for marketing purposes, we will keep a record of this on our suppression lists in order to be able to comply with your request);
• To inform you of updates to our terms and conditions and policies.

Processing Necessary For Us To Promote Our Business, Products And Measure The Reach And Effectiveness Of Our Campaigns

To support and promote our business, we may use your information:

• To send you marketing information from time to time after you have purchased a product or service from us, or made a purchasing enquiry or closed your browser with items in your shopping basket. You have the right to opt out of us sending you this information at any time;
• To show you targeted advertising online through social media and other platforms operated by other companies, unless you object. You may receive advertising based on information about you that we have provided to the platform or because, at our request, the platform has identified you as having similar attributes to the individuals whose details it has received from us. To find out more, please refer to the information provided in the help pages of the platforms on which you receive advertising from us;
• To identify and record when you have received, opened or engaged with our website or electronic communications (please see our Cookie Policy for more information);
• To administer competitions and promotions that you enter with us from time to time and to distribute prizes.

How Do We Share This Information

We do not sell your information to third parties. However, we may from time to time disclose your information to the following categories of companies or organisations to which we pass the responsibility to handle services on our behalf, which when shared we only provide information that is necessary:

• Service providers who help us to operate our Website and services, fulfil your orders and deliver our products to you, including:
  
  • Couriers;
  • Payment providers;
  • IT support;
  • Direct marketing communications agencies;
  • Market research and market analytics service providers;
  • Legal advisors.
  • Certain regulatory bodies, government and enforcement agencies, where required.
  • Companies like Google/Facebook to show you products that might interest you while you’re browsing the internet. This is based on either your marketing consent or your acceptance of cookies on our websites. See our Cookies Notice for details.

Any third party partners who handle your information comply with data protection legislation and protect your information just as we do. We only disclose personal information that is necessary for them to provide the service that they are undertaking on our behalf. We use aggregated non specific data sets where ever possible.

Although our business operates internationally, we only engage with companies and service providers who if require your information store that within the EU. This applies to all customers if the are resident within the EU or not.

How Long Do We Keep Your Information For?

We will not hold your personal information in an identifiable format for any longer than is necessary. If you are a customer or otherwise have a relationship with us we will hold personal information about you for a longer period than if we have obtained your details in connection with a prospective relationship.

Order information will be held for at least 6 years as required by UK law.

Corrections

If you believe that any information we are holding about you is incorrect or incomplete, please write to or email us as soon as possible.

How Can You Manage The Information We Hold About You?

You have the right as an individual to access any personal information we hold about you and make corrections if necessary. You also have the right to withdraw any consent you have previously given us and, in certain circumstances, ask us to erase information we hold about you. You can also object to us using your personal information (where we rely on our business interests to process and use your personal information).

You have a number of rights in relation to your personal information under data protection law. In relation to most rights, we will ask you for information to confirm your identity and, where applicable, to help us search for your personal information. We will respond to you within a month after we have received any request (including any identification documents requested).

You have the right to:

• • Ask for a copy of the information that we hold about you;
  • Correct and update your information;
  • Withdraw your consent (where we rely on it);
  • Object to our use of your information (where we rely on our legitimate interests to use your personal information) provided we do not have any lawful reason to continue to use and process the information. When we do rely on our legitimate interests to use your personal information for direct marketing, we will always comply with your right to object;
  • Erase your information (or restrict the use of it), provided we do not have any lawful reason to continue to store that information;
  • Provide you your information in a structured data file, where we rely on your consent to use and process your personal information or need to process it in connection with your purchase

You can exercise the above rights and/or manage your information by contacting us using the details below:

Post:

PRETAVOIR.CO.UK
i2i Optometrists Glasgow Ltd
153 Howard Street
Glasgow,
G1 4HF
Email: hello@pretavoir,co.uk
Phone: +44 (0)141 552 5065

You have the right to lodge a complaint with a data protection regulator in Europe, in particular in a country you work or live or where your legal rights have been infringed. The contact details for the Information Commissioner’s Office, the data protection regulator in the UK, are below:

Post:

Information Commissioner's Office
Wycliffe House
Water Lane
Wilmslow
Cheshire
SK9 5AF
Call: 0303 123 1113
Email: casework@ico.org.uk

Changes

We may update this Privacy Policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal, or regulatory reasons.

Contact

For more information about our privacy practices, if you have questions, please contact us by e-mail at hello@pretavoir.co.uk or by mail using the details provided below:

I2I Optometrists Glasgow Ltd, 153 Howard Street, Glasgow, G1 4HF, United Kingdom