Pretavoir Deal Banner
Pretavoir Deal Banner

Robert la Roche

Rooted in the vibrant energy of the Wild Seventies, Robert La Roche epitomizes designer eyewear at the nexus of art and fashion. Founded by the legendary designer himself, the independent label swiftly captured the hearts of celebrities and VIPs, propelled by its fusion of timeless elegance and contemporary trends.

Established in 1973 amidst the artistic hub of Vienna, Austria, Robert La Roche's trendsetting frames quickly garnered international acclaim, gracing the faces of luminaries such as Andy Warhol, Meryl Streep, and Yoko Ono. The brand's allure extended beyond the fashion world, with the roaring Vienna party scene of the 1980s attracting Hollywood icons like Arnold Schwarzenegger, further solidifying Robert La Roche's status as a cultural phenomenon.

After a hiatus following Robert La Roche's retirement in 1999, the brand made a triumphant return in 2014, reintroducing its commitment to cutting-edge technology and artistic innovation. Celebrated for its visionary eyewear designs, Robert La Roche offers a diverse range of shapes and styles, from classic round frames to extravagant cat eyes, each handcrafted by top manufacturers in Italy and Japan.

Central to Robert La Roche's ethos is an unwavering dedication to quality and craftsmanship. Utilizing the finest Italian and French acetate and Japanese titanium, along with lenses from Carl Zeiss Germany for 100% UV protection, each pair of Robert La Roche glasses is built to last a lifetime, embodying the essence of luxury and sophistication.

Certain Robert La Roche eyewear models have transcended mere fashion accessories to become coveted collector's items, prized for their limited edition colorways and exclusive features like spectacle chains. With a global fan base that spans generations, Robert La Roche continues to redefine the boundaries of designer eyewear, seamlessly blending timeless classics with contemporary allure.

   

Robert la Roche eyewear campaign

Get Exclusive Offers, News and Entry to our monthly prize draw