Rauw Alejandro (born 10 January 1993) is a Puerto Rican singer, songwriter, and dancer who has become one of the defining voices of Latin music’s new wave. Rising to fame with his genre-blending hits that fuse reggaeton, R&B, and Latin pop, Rauw has carved out a space as both a hitmaker and an innovator. Tracks like Todo de Ti and collaborations with stars including Bad Bunny and Shakira have propelled him to international stardom, cementing his reputation as a boundary-pushing artist with global appeal. His electrifying live performances, often showcasing his signature choreography, have further established him as Latin music’s consummate showman.

Style is integral to Rauw Alejandro’s identity—he is known for his futuristic, fashion-forward wardrobe that effortlessly mixes streetwear, high fashion, and a touch of avant-garde edge. His eyewear choices are bold and distinctive, often featuring oversized shields, angular visors, and statement-making tinted lenses. He gravitates towards luxury names such as Saint Laurent and Cartier, whose daring silhouettes align perfectly with his trend-defining aesthetic. Whether performing under neon lights or stepping out in an experimental look, Rauw’s sunglasses amplify his aura of confidence and innovation. His eyewear isn’t just an accessory—it’s part of the visual language that has made him a global style icon as much as a musical one.