Jeon Somi (born 9 March 2001), professionally known as Somi, is a Canadian-born South Korean singer, songwriter, and television personality celebrated for her successful transition from survival show star to solo K-pop sensation. She first captured international attention by winning Produce 101 and debuting as the centre of project group I.O.I before embarking on a thriving solo career under The Black Label. With chart-topping releases including Birthday, DUMB DUMB, Fast Forward, and Ice Cream, Somi has become one of K-pop's most recognisable celebrity figures, admired for her confident stage presence, charismatic personality, and trend-setting influence in music and fashion.

Her personal style is youthful, playful, and unapologetically fashion-forward, effortlessly mixing luxury labels with contemporary streetwear and Y2K-inspired trends. Somi is known for experimenting with bold colours, mini silhouettes, tailored separates, and statement accessories, creating looks that feel both polished and fun. Her eyewear collection reflects this versatility, ranging from sleek rectangular sunglasses and oversized shields to retro-inspired cat-eye and oval frames. She has been seen wearing designs from Prada and Balenciaga, often choosing distinctive silhouettes that elevate both casual outfits and high-fashion ensembles. Whether performing on stage, attending luxury brand events, or sharing glimpses of her daily life, Somi consistently demonstrates why she is regarded as one of K-pop's most stylish stars.