Jelly Roll (born Jason DeFord on 4 December 1984) is an American singer, songwriter, and genre-blending artist whose rise to prominence has been defined by raw honesty and emotional storytelling. Originally emerging from the Southern rap scene, he has since evolved into a crossover force spanning country, rock, and hip-hop, earning widespread acclaim with albums such as Whitsitt Chapel and Beautifully Broken. Known for his deeply personal lyrics — often reflecting on struggle, redemption, and resilience — Jelly Roll has built a powerful connection with audiences, translating into chart success, sold-out tours, and major award recognition across both country and mainstream music platforms.

His personal style reflects that same authenticity, rooted in rugged Americana with a modern edge. Jelly Roll often leans into practical, statement-making pieces — from bold jewellery to distinctive eyewear — favouring frames that balance durability with presence. In eyewear, he gravitates towards strong, masculine silhouettes from brands such as Dior and Balmain, often opting for wraparound or squared designs with tinted or polarised lenses. These choices complement his on-stage persona and off-duty aesthetic alike, reinforcing a look that is grounded, confident, and unmistakably his own.