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Irene Kim Sunglasses
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Irene Kim Sunglasses
Irene Kim (born 6 November 1987), known professionally as Ireneisgood, is a Korean-American model, television personality, and fashion influencer celebrated for her fearless use of colour and bold personal style. Famous for her ever-changing rainbow-hued hair, she has fronted campaigns and collaborated with luxury brands including Chanel, Ferragamo, and Max Mara, while also serving as a global ambassador for Estée Lauder. Her magnetic street style and front-row presence have made her a staple at fashion weeks worldwide, and her monicker “Ireneisgood” has grown into a recognised fashion label promoting positivity and individuality.
Her style is eclectic and joyfully experimental, blending couture with streetwear in a way that feels uniquely her own. Sunglasses are a key feature of her looks—often oversized, brightly tinted, or boldly geometric—reflecting her vibrant, playful spirit. She has been seen in standout eyewear from Dior, Loewe, and Miu Miu, brands that mirror her love for statement-making design. Whether on the runway, behind the camera, or building her Ireneisgood brand, Kim’s eyewear is an extension of her creative, technicolour world.
Owned and operated by a qualified optometrist
An optician first
Established in 2009, owned and operated by a qualified optometrist. We are prescription eyewear experts, and you can trust our prescription lens quality.
Bought direct, never through third parties
We have accounts with Luxottica, Safilo, Marchon, Marcolin and each official distributor. We do not purchase products from third parties and have complete security in the authenticity of our supply chain.
You can come and see us
219 Brompton Road, Knightsbridge. The Pretavoir you know online, now in person. Eye tests and styling, no appointment needed. Our team are also available 24/7 on live chat.