Goody Grace (born Matthew William Goad, 19 June 1997) is a Canadian singer, songwriter, and creative whose genre-blurring sound has positioned him at the intersection of alternative pop, hip-hop, and modern rock. Rising to attention through early collaborations and a distinctive DIY approach, he gained wider recognition with releases that balanced melodic vulnerability and raw emotional energy. Grace’s music is defined by confessional lyricism and a restless creative spirit, allowing him to move fluidly between underground credibility and mainstream visibility. His work reflects a generation less concerned with labels, instead prioritising mood, honesty, and individuality.

Off stage, Goody Grace’s style is expressive, relaxed, and inherently alternative, drawing from skate culture, vintage Americana, and contemporary streetwear. He favours oversized silhouettes, layered textures, and worn-in pieces that feel personal rather than polished. Eyewear plays an important role in shaping his visual identity, often adding edge and attitude to his look. He has been seen wearing bold frames from Burberry and Saint Laurent, gravitating towards wraparound styles, tinted lenses, and sporty silhouettes that reinforce his rebellious aesthetic. Whether performing, travelling, or sharing moments from his creative process, Goody Grace’s eyewear complements an image that is authentic, free-spirited, and effortlessly cool.